Tag: Advertising On Amazon
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Amazon ACoS 101: How to Optimize It for Your Amazon PPC Campaign
As an Amazon seller, there’s no question that advertising works however, in the digital world, the different methods of advertising – and how to take advantage of them – can be baffling. One of the most effective methods of digital advertising is Pay Per Click (PPC) whereby a predetermined amount is paid by the seller…
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Amazon PPC Best Practice & Tips for Sellers
Amazon Advertising is different in that adverts on Amazon are often ‘in disguise.’ It works on a pay per click (PPC) basis – which is exactly how it sounds in that you pay only when somebody clicks on your advert. Advertising is bought auction-style – say you’re selling a digital camera; you would pick a keyword…